This weekend we posed a very important question: “What do you want the Oticon Medical manifesto to say?” The answers we got evoked goosebumps. Before we formalize those incredible answers and turn them into the manifesto, we want to give you an opportunity to participate too.
Here’s more information on what we’re creating.
A manifesto is the beginning of a narrative. And, narratives have great power to engage, deepen understanding and motivate action. Narratives can help to draw connections across stories and link them to a much broader series of events. Narratives also make it clear to readers what they can and need to do in order to achieve a desired world.
This narrative, the Oticon Medical manifesto, is not about Oticon Medical, it’s about you.
Narratives are by definition a long-term, sustaining call to action. They far outlive any individual product or service offering.